Product Design Development for Harewood’s Membership Scheme
Harewood House Trust are looking to expand their current membership package, redesigning the offer to include a gift that is given to all members when joining. The membership scheme as a whole should be reviewed, exploring ideas of themed or tiered packages, with a corresponding gift which reflects the level of membership. Inspiration must be taken from the designs and patterns in the House itself, and the gift must be financially viable to include with every membership.
10.15 – 11.00am: Brand Awareness Session with Harewood’s Marketing Manager
11.00 – 11.15am: Introduction to Harewood’s Membership Scheme and overview of the Project brief
11.15 – 11.30am: Object Handling Session with Collections Team, investigating original plans and architectural drawings for Harewood House.
11.30am – 12.30pm: Specialist tour of the State Floor, exploring key design schemes and objects within the House, as inspiration for Membership gifts.
12.30 – 2.30pm: Students revisit the House to begin developing early ideas for the project. Observational drawing to be carried out looking at patterns, styles and objects within the House.
Product Design Development: Retail and Merchandising at Harewood House Harewood House Trust is looking to develop a new range of products for their State Floor shop. They would like to commission a piece of … Read more